The third annual Bees’ Needs Week was launched on Monday, July 9 in London’s Carnaby Street – renamed ‘Carnabee Street’ for the duration of the campaign, with its iconic arch getting a bee-themed makeover. Carnaby Street was already home to over 1,000 window-boxes with pollinator-friendly flowers, and to around 30,000 bees in hives across its rooftops.
Defra has partnered with Carnaby London, a renowned shopping and dining destination, to promote bee and pollinator action from government, conservation groups, industry and retailers, and to raise awareness of what people can do to help – by, for instance, growing more flowers, leaving patches of garden to grow wild, cutting grass less, not disturbing insect nests, and avoiding pesticides.
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The campaign runs until Sunday, July 15, and a buzz of activity is taking place:
- A pop-up ‘Hive’ at 3 Carnaby Street is hosting educational games, installations and talks in partnership with Defra, alongside charities, universities, businesses and landowners
- There’s an art trail around the area’s 14 streets, with bees by London artist Lizzie King on the windows of participating shops and restaurants
- The RHS is handing out pollinator-friendly seed, the London Honey Company is offering free tastings, Reading University is showcasing its bee research, and a Bumblearium offers a window into the secret life of bees
- Shops and restaurants have created bespoke bee-themed products, menus and offers.
Picture: Carnabee Street. Picture: David Parry/PA Wire
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